George James

3 min read

Flexing your communication style

Bright-eyed, bushy-tailed, and full of enthusiasm I bounced into my next customer meeting at an institute in London. My customer was an introverted scientist who hid behind his glasses. I was an extroverted sales rep bubbling over with confidence.

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4 min read

9 Things to remember about negotiations

The prospect of a negotiation fills many sales people with a sense of anxiety. However, by improving your skills you’ll not only become a better...

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2 min read

Selling with Emotion | Who's at the Wheel?

Making a purchase is like navigating a maze of emotions, with rationality sometimes taking a back seat to impulses and feelings. You might think...

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"It was all delivered with good humour whilst being light-hearted and engaging but more importantly, very informative about the sales world."
Kamal
Sales Executive

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