4 min read
Campus walkarounds | Here’s what NOT to do
Unannounced campus walkarounds and lab visits are common strategies for life science, biotechnology, scientific instrument or other science-related...
sales
4 min read
Changing your perspective on prospecting: mindset, motivation, and fear of rejection.
You may be a great sales person – a fantastic rapport builder with unmatched product knowledge who can run a tight sales process and negotiate with...
6 min read
The Brains Behind The Podcast | Steve Vaughan
Get to know the host and producer of The Luxury of Choice Podcast
4 min read
Making It Happen in 2024: Action Planning for a Successful New Year
Making It Happen in 2024: Action Planning for a Successful New Year
2 min read
5 tips on finding your ideal channel partner
The perfect match: 5 tips on searching for your ideal channel partner For organization’s seeking to expand their reach, strengthen their market...
3 min read
How to Build a Professional LinkedIn Profile
9 Tips on How to Build a Professional LinkedIn Profile for Social Selling As a sales professional in science and technology, it’s likely your company...
6 min read
Price Objections in Scientific Sales
Overcoming price objections is something you’ll have to master to succeed in the science and technology marketplace. Maybe you’ve already put months...
4 min read
Winning in a competitive marketplace
Since the 1950s, give or take a few blips (we see you thalidomide crisis), the biotechnology, life science and pharmaceutical markets have been...
3 min read
What makes the perfect sales person?
“When I gained my first sales manager role, I was promoted from a sales rep position. One of my first tasks was to recruit someone to take over my...