4 min read
The majority of science and technology companies go to market with a channel sales model. From start-ups right through to market leaders, it is well recognised that selling through third-party partners offers a stream of benefits. However, if...
Read More
3 min read
“When I gained my first sales manager role, I was promoted from a sales rep position. One of my first tasks was to recruit someone to take over my...
3 min read
Bright-eyed, bushy-tailed, and full of enthusiasm I bounced into my next customer meeting at an institute in London. My customer was an introverted...
4 min read
The prospect of a negotiation fills many sales people with a sense of anxiety. However, by improving your skills you’ll not only become a better...
2 min read
Ask yourself – when you make a purchase, is it a rational one? In short, the answer is probably ‘no’.
